about

Who is
Inma Martinez?
She has worked in transformational innovation across financial services, telecommunications, science-based entrepreneurship and the development of emerging technologies, a career spanning 30 years.
order
My half
I believe that what we put on our skin should be as important as the food we put in our bodies. I am continuously testing products on myself to ensure we only bring the best items to our boxes. While climbing this ladder of health, I plan to share all the great things I find along the way!
So many companies are doing good in the world, many of these brands are hard to find. We aim to solve that. Researching and bringing only the best natural & organic beauty brands right to your door.
chaos
My other half

Her biggest contribution to both industry and society resides in her ability to spot emerging opportunities to disrupt sectors and to create ecosystems of mutual benefits between the disruptors, which she was in the early days of digitization, and business and government leaders. As such, her career has been developed on both sides of the table, as a technology pioneer and as a business and government advisor on digital technologies and their effect in both commercial endeavours and society. Since 2001 she has become a sought-after expert for investment programmes, international trade missions, and the formation of regulatory frameworks. 


Her current appointment as an expert to the Global Partnership on Artificial Intelligence, an OECD and G7 multi-nations initiative, requires her to deliver strategic insights and implementation plans on how A.I. should be developed within the innovation sectors and introduced to commercial businesses ranging from industrial activities to education and agriculture and farming. UNESCO has invited her to collaborate in their efforts to promote A.I. as a tool for society's welfare and inclusivity efforts across all cultures, genres and economic strata.


Her valuable experiences and know-how have also been vested onto universities such as University College London and Imperial College Business London, where she has been a regular guest lecturer at various master programmes. Her class and workshop on "How to create competitive advantage via partnerships and alliances" is an extremely popular and well received yearly event at Imperial's Master in Entrepreneurship. Creating participative engagement in the class, she reveals the opportunities that exist for startups and SMEs to create competitive attributes, position themselves in the market and deliver shareholder value.

01
As an angel investor and mentor, she has been an active participant of the European startups efforts, science-led acceleration programmes and innovation hubs.
02
In her spare time she takes part in geographical expeditions to remote locations like Artic glaziers, South American deserts and South East Asian jungles. She has lived, worked and travelled to over 40 countries worldwide.
03
Inma promotes a future where humans achieve their splendour in harmony with the planet and the transformational forces of progress, becoming an emotionally connected society that seeks the highest benefit of humankind and all beings around us.